DIGITAL MEDIA

 
 

Did you know that the number of internet users in Latin America is growing exponentially? In 2010 alone, internet usage rose by nearly 113 million users. That is an increase of 15%*! It is more important than ever that your brand is actively marketing towards this growing population!

CPA-MPA.com is the portal for the Latin American construction community. The robust website provides users with access to the latest industry news, information on global events, and access to a library of digital issues. In 2011, CPA-MPA.com also launched a virtual used equipment marketplace where users can browse used machinery for sale throughout the region and contact sellers directly - a tool designed to ensure their fleet meets their project's demands.

Now boasting over 10,000 opt-in subscribers, CPA is proud to announce an increased publication schedule. The informative E-newsletters will now be released on a weekly basis in order to meet the demand expressed by loyal readers. In addition to E-newsletter banner ads, advertisers can now opt to be the exclusive sponsor of an E-newsletter. As a sponsor, your company's message will be exclusively displayed alongside editorial content free of other advertisements. Additionally, sponsors also have the option to include an advertorial to be hosted on CPA-MPA.com with direct links to your website providing maximum exposure and visibility for your brand's message.
Get your message heard! Inquire today about availability on CPA-MPA.com; space is moving fast!

*Source: comScore Media Metrix


Web Banners Rates in US Dollars
Banner Description Pixel Size Net Rate
A Top Right 300x100 $650
B Top Right Side Button 180x150 $450
C Vertical Skyscraper 160x600 $680
D Side Button 180x150 $400
E Horizontal Banner 728x90 $475
 
Web Banners will benefit from a dual presence throughout all main sections of both Construcción Pan-Americana and Minería Pan-Americana websites with a limited number of banners in concurrent rotation to ensure maximum exposure.

CPA E-Newsletter Banner
Banner Description Pixel Size Net Rate
1 Vertical Skyscraper 160x600 $780
2 Side Button 180x150 $520
3 Horizontal Banner 728x90 $545
Exclusive Sponsorship
Description Pixel Size Net Rate
Vertical Skyscraper 160x600 $1475

Exclusive Sponsorship & Editorial
(All advertiser content will be labeled as advertorial)
Description Pixel Size Net Rate
Vertical Skyscraper 160x600 $1975


Format Sizes and Specs: CPA & MPA accepts JPEG, GIF, PNG and SWF files for all banners and buttons. Total file size should not exceed 40kb. SWF files not accepted for newsletter. All files and links should be sent to: ads@cpampa.com

 


 
 
Webinars A webinar, or web-based seminar, allows your brand to interact directly with a vast audience interested in your product or service, thus allowing a simple solution to the logistical problem associated with traditional meetings. Imagine being able to position your brand as an expert in the field via an interactive venue while eliminating the cost and time associated with traveling and event hosting!

Benefits:
  • Conduct large scale meetings from hundreds to thousands of participants
  • Maximize your reach to any location under any condition
  • Extend the life and ROI of your event with an archived version for viewing on-demand
  • Provide interactive communications
  • Reduce the amount of time and cost spent creating your webinar by consulting with CPA's Event Coordination team

Features:
  • Reinforce your corporate branding and messages with customizable registration pages and event consoles
  • Analyze and measure the impact of your initiatives with real-time reporting features
  • Provide immediate, hassle-free access to webinars with Windows Media Player or Real Player
  • Engage your viewers with interactive polls, surveys, and Q & A's
  • Generate Leads!
CPA Audio Webinar Sponsorship Package
  • Includes:
    • 60 minute event; Available on-demand for 90 days
    • 500 registrants
    • Audio presentation with slides
    • Custom registration page and console with Corporate Branding
    • Pre-event email & reminder emails
    • Live surveys and Q&A
    • Post event reporting

  • Promotion:
    • Side Button Banner ad on cpa-mpa.com 60 days prior to event
    • Banner in bi-weekly E-newsletter 60 days prior to event
    • Exclusive email blast invitation to all CPA subscribers

    COST: $6,830 NET (Travel or post production costs additional, if any)
CPA Video Webinar Sponsorship Package
  • Includes the comprehensive CPA Audio Webinar Sponsorship Package with the addition of: One HD camera and basic lighting package.

    COST: $11,510 NET (Travel or post production costs additional, if any)
    Live and/or Multi-camera events, quoted upon request.
 
     
 
Video Production Applications: Advanced HD Package includes:
Videos are a fantastic medium to deliver your marketing message on your website, showcase at trade shows, or as DVD handouts - CPA can provide full video production services to deliver your message!
  • Product Demos
  • Application/Case Studies
  • Corporate Videos
  • We can also translate and edit all your English language videos through voiceover or subtitles!
  • 2 hours of video editing
  • Half Day: $1,805
  • Full Day: $3,200
  • Post Production Services: $140 p/hour
  • All video production shoots will be quoted on request. Packages reflect base price with one camera production. Travel expenses, if any, additional.
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